If a website looks great, but doesn’t convert then it’s just a piece of art, and is pretty useless to a business. While your website is the face of your business in today’s tech world, it serves a purpose i.e. to make sales, of whatever offering your business...
It took a while to get people to realise the importance of digital marketing. I think it’s fairly safe to say that today, most businesses are more than familiar with how vital this marketing avenue is to their growth and success. Next came the challenge of getting...
There was a time when I’d start an article like this by explaining what SEO is, why it’s important, and why you need an SEO consultant. I firmly believe those days are past. It’s all but impossible to put a business online today without being bombarded by unsolicited...
The heading says it all: advertising. While social media is from of advertising, it’s completely different to the conventional types of advertising, and that’s where a lot of businesses get it wrong. They have the misconception that it doesn’t take as much time and...
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